5 Key Takeaways From a Successful Social Media Campaign Built on Human Connection

http://socialnetworkingnews.org/5-key-takeaways-from-a-successful-social-media-campaign-built-on-human-connection/

As technology advances, the distance between a brand and its customers has grown. Face-to-face transactions are replaced with digital transactions that require less — or no — human interaction. This “great divide” makes it increasingly difficult to win the hearts and minds of new customers and to keep loyal customers.

Source: searchenginewatch.com

See on Scoop.it – social networking

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