Japanese TV Social Media Strategies Shared at Tokyo Content Market - Hollywood Reporter

http://socialnetworkingnews.org/japanese-tv-social-media-strategies-shared-at-tokyo-content-market-hollywood-reporter/

Japan has long been called one of the world’s most Twitter-savvy nations. After all, Japanese is the second most tweeted language behind English, and some 30 percent of the country’s Internet users are said to be on Twitter.

On day two of the Tokyo International Film Festival’s content market, TIFFCOM, TV executives gathered for a panel discussion to share strategies and case studies on how local networks are leveraging the platform to reach, engage and retain audiences.

Source: www.hollywoodreporter.com

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