Facebook Most Effective in Engaging Young People in Politics: Study

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Facebook Most Effective in Engaging Young People in Politics: Study
Press Trust of India, September 29, 2014
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An increase in social media use leads to more political participation by young people, with Facebook being the most effective channel, a new study has found.

The study surveyed 3,600 young people, aged between 16-29 years, across Australia, the UK and the US, 90 percent of whom use Facebook as opposed to Twitter use which was on average 50 percent.

And 65 percent of the Australian participants in the survey also highlighted that Facebook is where they first hear about news and major events, rather than traditional news outlets such as print and television news programmes.

Source: gadgets.ndtv.com

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