How to Tap the Power of Social Media to Forge Customer Loyalty

http://socialnetworkingnews.org/how-to-tap-the-power-of-social-media-to-forge-customer-loyalty/

As social media has becomes increasingly mainstream, the focus on utilizing such networks as Twitter and Facebook for marketing has virtually exploded. There is no doubt that social media sites offer tremendous opportunity in terms of marketing, but focusing a social media strategy solely on marketing can actually be somewhat limiting. It is possible to do much more with social media, including drive customer loyalty.

Source: www.entrepreneur.com

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