JK assembly elections: Parties go on social media overdrive

http://socialnetworkingnews.org/jk-assembly-elections-parties-go-on-social-media-overdrive/

Srinagar: In a quantum leap from previous elections when campaigning was largely restricted to hoardings, banners and rallies, political parties in Jammu and Kashmir are tapping social media in a big way to woo voters in the upcoming Assembly polls.

Since the announcement of the five-phase elections for the 87-member Assembly in J-K, the parties have embarked on vigorous campaigning and social media is one of the key battlegrounds to harness the digital tools.

The ruling National Conference (NC) is using social media in a big way for campaign purposes, with the party leaders being active on the micro-blogging site, Twitter.

Source: www.deccanchronicle.com

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