http://socialnetworkingnews.org/the-year-in-marketing-which-2014-predictions-came-true/
We have seen some game changers and new players in the digital marketing landscape this year: marketers finally fair-welled organic reach on Facebook, and paid social has turned into a necessity for brands. Those that predicted image-centric social networks would take off were on the money (see: Pinterest, Instagram), and short-form visual storytelling platforms like Twitter’s Vine and Instagram have proved to be immensely popular for brands looking to connect with younger audiences.
Source: www.business2community.com
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