Social Media Now Drives 31% Of All Referral Traffic

http://socialnetworkingnews.org/social-media-now-drives-31-of-all-referral-traffic/

According to a report released this week by content marketing hub Shareaholic, social media is now the #1 driver of all website referral traffic. As of December 2014, 31.24% of all referral traffic was from social media; compare this to the 22.71% from the same period in the previous year.

While this is great news for marketers who are investing heavily in social media marketing, are these numbers sustainable?

Source: www.forbes.com

See on Scoop.it – other networks

http://socialnetworkingnews.org/wp-content/uploads/2015/02/b7946f2c-c30d-45f2-a75f-607e16282dd2.jpg