ALS Ice Bucket Challenge: Why it worked and what social media marketers can learn

http://socialnetworkingnews.org/als-ice-bucket-challenge-why-it-worked-and-what-social-media-marketers-can-learn/

There’s no magic formula for virality, but here’s a look at social media’s latest phenomenon.

Source: www.techrepublic.com

See on Scoop.it – social networking

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