Tougher Twitter Ready To Rumble With Facebook, Google

http://socialnetworkingnews.org/tougher-twitter-ready-to-rumble-with-facebook-google/

Short-messaging service Twitter has made its name worldwide by letting users share real-time information in 140-character posts called tweets that can also display photos and videos — and now they may let people “click to buy.”

Largely through use on mobile devices,Twitter ( TWTR ) has lately helped ignite online conversations on topics ranging from disgraced Minnesota Vikings football star Adrian Peterson’s child-abuse charges to the execution of a British aid worker by Islamic State militants.

The service is where many people now go to find breaking news, follow celebrity gossip and keep up with colleagues, friends and acquaintances. More than a million apps now interact with it, from games to trend trackers.

The San Francisco-based microblog platform already counts 271 million average monthly users, but it has even bigger ambitions.

This month, Twitter raised $1.8 billion in its first fundraising campaign since its November 2013 IPO . The campaign was originally slated as a debt offering of $1.3 billion, but the company boosted the stakes as investors showed a strong appetite for the convertible notes.

Source: www.nasdaq.com

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