The Specialized Vertical Social Network Cometh

http://socialnetworkingnews.org/the-specialized-vertical-social-network-cometh/

Social networks have been ‘played out’ in the consumer landscape for around a decade now. We are all used to Twitter TWTR +1.51%, LinkedIn LNKD +2.63%, Facebook and others. It was inevitable perhaps that the business world would develop the networking and collaboration principals of social and evolve them into something that could a) serve users and b) be monetized. But simply creating one network for all business users is too broad a proposition. Train drivers don’t want to network with brain surgeons and landscape gardeners. Narrowing this remit to technology, systems administrators don’t necessarily want to spend that much time networking with architects, IT management and security specialists – even if they probably should really.

Source: www.forbes.com

See on Scoop.it – social networking

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