Digital and Social Media for Authors: A 60-Minute Masterclass extract

http://socialnetworkingnews.org/digital-and-social-media-for-authors-a-60-minute-masterclass-extract/

Let’s get this out of the way: on its own, social media will probably not help you sell more books, nor will it get you published. You will. The internet is a magical place, but it cannot and will not do magic on your behalf. What will sell your books and get you published is you. The good news, however, is that social media is an excellent way for you to make your voice heard. Authors who use the opportunities of social media and the internet to amplify their voice, network with the right people, and – above all – make themselves and their work interesting, will build an audience. And an author with a ready-made audience is a powerful person. They have what so many others (including publishers) do not: the attention of potential book-buyers.

Source: www.theguardian.com

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