Friday, October 17, 2014

Snapchat's advertising push begins - CNET

http://socialnetworkingnews.org/snapchats-advertising-push-begins-cnet/


The social network, known for messages users send to one another that disappear after they’re viewed, said it will begin displaying advertisements in its app. Ads will be inserted into the list of recent messages a customer receives, and they can choose whether to look at it or not, the company said in a statement Friday.


The ads won’t be tailored to a user’s personal tastes, the company said, invoking a criticism of Facebook’s and Google’s strategy of showing ads based on information they’ve gathered about their users.


Source: www.cnet.com


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