Facebook, Twitter and Other Social Media Are Unreliable Sources for Studying Human Behavior

http://socialnetworkingnews.org/facebook-twitter-and-other-social-media-are-unreliable-sources-for-studying-human-behavior/

The wealth of information mined from social networks is often squandered as scientists fail to account for basic factors such as demographics and biases, according to a new study from Montreal’s McGill University and Pittsburgh’s Carnegie Mellon University.

In a Science journal entry titled “Social media for large studies of behavior,” researchers state that data scientists often reach conclusions without factoring in variables that are accounted for in other fields such as statistics.

Source: www.techtimes.com

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