Election 2014: U.S. Politicians Go Vote-Hunting On Social Media

http://socialnetworkingnews.org/election-2014-u-s-politicians-go-vote-hunting-on-social-media/

By Alina Selyukh
Reuters

WASHINGTON — From viral videos to selfies, listicles and “throwback Thursday” photos, candidates in Tuesday’s midterm elections are leaving no social-media stone unturned.

Where a 2010 gubernatorial or congressional campaign could proudly claim an active presence on Twitter as something almost fashion-forward, in 2014 a multifaceted digital strategy is seen as a prerequisite, even if little research exists to show how much online politicking translates into votes.

Source: swtimes.com

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